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Oracle 1Z0-1032-21 Exam Syllabus Topics:

Oracle Responsys Marketing Platform 2021 Implementation Essentials Sample Questions:

Question 1

How should you produce an Insight Report that gives you the total number of individuals (unique email addresses) who clickeda link in an email campaign in the first three days after it was sent?

A. Measure = Unique Conversions, Event Date = 3 days
B. Measure = Single Clicks, Sent Date = 3 days
C. Measure = Responders, Event Date = 3 days
D. Measure = Total Clicks, Interval = 3days
E. Measure = Responders, Interval = 3 days

Question 2

Which coding practice should you use when coding responsive design emailmessages?

A. Create separate HTML documents for responsive and nonresponsive emails to avoid having the necessary elements and code structure in one document.
B. Include styling code inline between the <HEAD> tags within HTML elements instead of in external files.
C. Use background images freely; they will just not display if not supported on some platforms.
D. Keep elements showing up in the responsive version in the same order as they appear in the nonresponsive version: left to right and top to bottom.

Question 3

You want touse Responsys SMS that invites recipients to click a link to a web form to register for a special event. You wish to measure clicks and form submissions (conversions).
Which four steps should you perform to make this possible? (Choose four.)

A. You mustsupply a short URL, so you can use bit.ly to shorten links that you wish to use in your text message.
B. You must select a Responsys link table with the link names and URLs to be used in the SMS message.
C. In the SMS campaign message designer, you must enable link tracking for the campaign.
D. You mustpurchase Premium tracking in order to support link tracking in Responsys.
E. In the SMS campaign message designer, enable conversion tracking.

Question 4

You have a requirement to create a program that allows for the same RIID_ to have multiple enactments in it, each with a unique enactment value.
What should you use to accomplish this?

A. EntryTracking Variable
B. This is not possible, because only one RIID_ can be in a program at a time.
C. This is not possible, because RIID_ is the only variable that can be used as an identifier for a program.
D. Custom SQL Variable
E. Custom Event

Question 5

Your client's requirements state that they need to have more than one profile list in their account.
Which two statements are true about implementing this? (Choose two.)

A. It is acceptable to have the same individual (email subscriber) in several profile lists, because a record with the same email address can exist in multiple lists with different RIID_'s.
B. Special configuration must be done to use different IP addresses to send campaigns to different lists in the account.
C. If you have multiple profile lists, you must have separate programs, because allthe messaging events launched in a Responsys Program must refer to the same profile list.
D. The column to be used as the table's primary key must be named something different in each profile list.

Solutions: