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Salesforce EEB101 Exam Syllabus Topics:

Salesforce Email Essentials (EEB101) Sample Questions:

Question 1

A marketing team is creating a new data extension. The data extension configuration is very similar to a data extension that is already In use.
What creation method should the team use to create the new data extension?

A. Create from a Filtered Data Extension
B. Create from Template
C. Create from New
D. Create from Existing

Question 2

A national landscape company wants to send targeted emails to customers to remind them of their upcoming lawn treatment. Depending on the service, clients will receive either one or two emails. The data for the campaign is in two separate data extensions. Customer Number is a Primary Key field in both data extensions. Which tool can be used to segment the data? (Choose 2)

A. Drag & Drop Segmentation
B. Data Extract Activity
C. Query Activity
D. Send Definition

Question 3

Which feature can be included in a content box? (Choose 3)

A. Content Detective
B. Forward to a Friend
C. Social Forward
D. Facebook Like
E. Microsites

Question 4

A marketing team is using two systems to send emails. The team wants to maintain unsubscribe information between both of the systems. In order to remain compliant, they would like to update Marketing Cloud subscription status weekly based on unsubscribes from the other system.
Which solution should they use to maintain subscriber status?

A. Import unsubscribes into a data extension, then update status with a query.
B. Import unsubscribes with the appropriate status into All Subscribers.
C. Create an automation triggered on unsubscribes from the other system.
D. Create a suppression workflow for the unsubscribed accounts.

Question 5

Which segmentation activity can be used to refresh data on a recurring schedule via an Automation? (Choose 2)

A. Filter activity
B. Data Extract activity
C. Segment activity
D. SQL Query activity

Solutions: